Business Communication - Â鶹ֱ²¥ /curriculum/business-administration/business-communication/ Thu, 18 Aug 2022 17:32:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 /wp-content/uploads/2020/07/cropped-apple-touch-icon-32x32.png Business Communication - Â鶹ֱ²¥ /curriculum/business-administration/business-communication/ 32 32 59717781 Introduction to Business Administration /flex_courses/introduction-to-business-administration/ Thu, 30 Jun 2022 17:05:51 +0000 /?post_type=flex_courses&p=20221 Orients student to the academic design of the major and to the professional competencies in their intended discipline. In this course, you will demonstrate the following competencies: Describe the context and purpose of business. Analyze the environments of both thriving and struggling businesses. Analyze the role of marketing research, advertising and marketing in a business. […]

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]]> 20221 Organizational Behavior and Leadership /flex_courses/organizational-behavior-and-leadership/ Fri, 28 May 2021 19:53:44 +0000 /?post_type=flex_courses&p=18425 This course is about people and their behavior within organizations. As an entrepreneur, manager, employee, or participant in a group project students will learn that the interactions, relationships, and overall behavior of employees or peers will have a considerable impact on the success or failure of an organization or the outcome of a particular project. […]

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]]> 18425 Marketing Plan /flex_courses/marketing-plan/ Fri, 28 May 2021 19:48:36 +0000 /?post_type=flex_courses&p=18419 In this course students will be assessed based on the knowledge and skills required to develop and professionally present a comprehensive marketing plan for an organization’s products and/or services. Required text: Lamb, C. W., Hair, J. F., & McDaniel, C. (2021). MKTG: Principles of Marketing, 13th Edition. ISBN: 9780357127889. Rental available here.  Successful completion of this course satisfies […]

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]]> 18419 Sales Data Analysis and Communication Using Spreadsheets and Statistics /flex_courses/sales-data-analysis-and-communication-using-spreadsheets-and-statistics/ Fri, 28 May 2021 19:23:48 +0000 /?post_type=flex_courses&p=18384 This course gives students domestic sales records containing detailed information including store number, sales region, item number, item description, unit price, units sold, and date of sale. Students will work with the data using spreadsheet technologies such as Microsoft Excel to apply a number of spreadsheet formulas on the data, aggregate the data using pivot […]

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]]> 18384 Enterprise Systems and E-Commerce /flex_courses/enterprise-systems-and-e-commerce/ Fri, 28 May 2021 19:41:53 +0000 /?post_type=flex_courses&p=18409 Students are given a hypothetical business scenario. Students need to analyze what type of enterprise-wide systems are needed for the business. They also need to be able to present preliminary designs for the enterprise systems, articulate the usefulness of E-Commerce systems for the given business scenario, and document the requirements of the E-Commerce systems. Students […]

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]]> 18409 Issues in Doing Business Globally /flex_courses/issues-in-doing-business-globally/ Fri, 28 May 2021 19:35:52 +0000 /?post_type=flex_courses&p=18399 Students will be working for a hypothetical company and conducting research on one of several countries to come up with a recommendation as to whether or not this hypothetical company should consider expanding into that market as a new sales territory. Students explore and analyze the economic, technological, and cultural dimensions of doing business in […]

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